NDF- 2017 has ended

Kia ora koutou, welcome to NDF2017! The livestream is available from 8.45am on Tues 21st November.

Nominations are now open for "The big thought" and "The big takeaway" conference awards
Visit http://tiny.cc/ndfnomination to make your nomination.

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Tuesday, November 21 • 14:00 - 14:25
Context is Queen. And Museums are Weird

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If content is king, then context is queen. 

Knowing your audience means understanding how their context can affect their needs—

Where are they? Who are they with? Why are they here? How are they accessing the content? When are encountering the experience?

I’m relatively new to the GLAM sector, having spent most of my career with digital agencies. 'Doing digital' in a museum has highlighted the importance of understanding and designing for our users, or our visitors’, context. I'll be sharing insights of identifying and responding to the unique (and weird) context of a museum.


Mike Higham

Lead UX Designer, Museum of New Zealand Te Papa Tongarewa
I am the Lead UX Designer in the Digital team at Te Papa. I have been involved in conceptualising, prototyping, testing and delivering new digital products to the museum floor.

Tuesday November 21, 2017 14:00 - 14:25 NZDT
Soundings Theatre, Museum of New Zealand Te Papa Tongarewa 55 Cable St, Te Aro, Wellington 6011