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NDF- 2017 has ended

Kia ora koutou, welcome to NDF2017! The livestream is available from 8.45am on Tues 21st November.

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Streamed Sessions [clear filter]
Wednesday, November 22
 

11:00 NZDT

Pipes and platforms (or why are we all publishing separately?)
MCH publishes well known and well used websites. It also published lesser known and lesser used websites. In fact barely a month goes by without having to fight the government department urge to build another one on another slightly different topic. How to fight the urge and how to make sense of a landscape of more and more publishing, and not just our own but right across the cultural sector. We're currently taking a step back to talk to users, review our content and strengths and think about how we could do it differently. This talk will report back on what we've found and hopefully have some pointers for how we and the wider sector could look at our shared publishing interests differently.

Speakers
avatar for Matthew Oliver

Matthew Oliver

Production Manager, Ministry for Culture and Heritage
Matthew Oliver is the production manager in the ministry's research and publishing group, and former NDF board member.  @talkingtothecan, @te_ara, @nzhistory


Wednesday November 22, 2017 11:00 - 11:25 NZDT
Angus Room, Museum of New Zealand Te Papa Tongarewa 55 Cable St, Te Aro, Wellington 6011

11:30 NZDT

How lessons learnt in online journalism can help shape museum storytelling online
For news organisations to survive, they must maintain audience volume that is attractive to advertisers. While a museum website doesn't have the classic audience and advertiser model, we can look to how media organisations produce and promote content to surface topical, time-based stories about our collections, research and work. This presentation will cover how we can adapt our storytelling to different platforms and use an analytics based programme to match user demand with our expert knowledge.

Speakers
MS

Michelle Smith

Head of Digital Content, Museum of New Zealand Te Papa Tongarewa
Michelle is head of digital content at Te Papa. As an ex-journalist, she loves deadlines, headlines and digital storytelling. @michellecsmith


Wednesday November 22, 2017 11:30 - 12:00 NZDT
Angus Room, Museum of New Zealand Te Papa Tongarewa 55 Cable St, Te Aro, Wellington 6011